What is affiliate marketing and how to benefit from it

Affiliation to the market is a relationship between an “influencer” (blogger, website publisher) and a company that sells goods or services.Visitors come to a blog about a particular topic. The blog has banner ads, sidebar ads, or text links for goods and services related to the subject of the blog.

When the site visitor clicks on the link to the ad, travels to the respective company’s website, and / or makes a purchase, the commission is paid to the original website.


Pay-per-click (PPC) is the most passive form of affiliate marketing. Graphic advertising is included in this ad: banner ads, sidebar ads. Each time these ads click a visitor to a site, the site owner receives a commission.

PPC is a game with numbers: the higher the traffic, the more chances a visitor will make on an ad. The amount of money received per click depends on the service used. For example, Google AdSense relies on bidding, while other platforms can pay up to $ 1 per click.

Pay-per-performance (PPP) involves more effort from the blog visitor. When a visitor clicks the link, a commission is only won by the original blog when a purchase is made. In this respect, the Commission is paid as a percentage of sales.

Pay-per-Sale (PPS) is exactly like PPP, except that the commission is a flat rate for each sale. Again, commission is only won if someone buys from the ad site after arriving on their original blog.

Pay-Per-Lead (PPL) works just like PPP, but no acquisition is required. The visitor must complete an action (usually completing a form, sending an e-mail address, or signing up for a contest using certain personal contact information) to pay the commission. This is usually a fixed rate.

Level 2 is a bit more complicated than the aforementioned affiliate marketing types. This next level is more a referral program in which the original blogger will be paid each time referring to someone who is participating in an affiliate program.

Sound complicated? Does not have to be. Just keep in mind that PPP (Pay Per Performance) affiliate marketing is the most commonly used travel.

Where do you find travel affiliates?

Affiliate networks are an intermediary between the individual blogger and the paying merchant. When you join one of these, your traffic and payments are managed in one location, and the amount of self-promotion you have to make to have a relationship with merchants is nonexistent.

It’s the simplest and most passive way to get affiliate commissions. There is a comprehensive chart here: https://en.wikipedia.org/wiki/Advertising_network

Affiliate merchant programs allow the individual publisher to enter the affiliate affiliate trader list. You will receive the merchant’s commission, but you will need to go directly to each advertiser you want to display on your blog.

Typically, the commission rate you receive remains the same if you go directly to the merchant or a network of affiliates. Sometimes, if the merchant is not part of a network of affiliates, it is best to address them directly.

Personally negotiated affiliates are a direct relationship the blogger makes with a company. The advantage of this may be a higher commission or more advantageous winning conditions for bloggers.

However, some smaller companies may not be created for affiliate sales, so you may need to work with your site’s designer to add a link to you or a reference to a form or sales receipt.

For niche bloggers looking for relationships with smaller, specialized companies, a symbiotic relationship makes sense. But these types of affiliates are generally not the best for many travel bloggers.

affiliate marketing that are the challenges

Affiliate advertising sites advertise their earnings from site visitors by clicking on one of the ads on the site. The more visitors to the site, the more commissions the site publisher receives.

More traffic is equal to more money, so bloggers face traffic


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